1. For my bag design on the word Cryptic, i went with the idea of codes. I used the ones and zeros throughout the logo and bag because computers use only ones and zeros in their programming, using these ones and zeros to code all the commands so the computer can understand it. I had them form the shape of DNA because DNA is literally a code that determines how a person is.
2. Some surprises on my bag is the background fill, ones and zeros, hinting at the shape of a strand of DNA, and also a key made out of ones and zeroes to represent finding the key to the code and cracking it.
3. Having a cool shape, like a DNA strand, formed out of a text clipping mask is a great, subtle, interesting feature to a design.